Nokia is to be part ofa big chromosome mapping tie - inwith the initiative goliath Oracle . Given the current map furore , and bearing in mind that Nokia Maps is actuallygood , this could be the Fins ’ big chance : maybe , just maybe , Nokia could purloin through the backdoor and exact a triumph .
https://gizmodo.com/microsoft-boots-bing-maps-for-nokia-in-windows-phone-8-5919930
The Nokia - Oracle deal , to be announced formally later today , will see the headphone producer supply chromosome mapping and location service for all of Oracle ’s program program and customers . While thinking abut Oracle ’s customer ordinarily acts as a enceinte sedative and slight more , in this instance it ’s exciting news for Nokia .
The company ’s fought hard since its 2007 skill of mapping company Navteq to make its own cartography table service relevant . It ’s been doing a fine job : in fact , it ’s been deemed good enough to replaceBing function in Windows Phone 8 , which is a pretty major mint . Elsewhere , Nokia also has mapping mass with Groupon , Yahoo and Amazon .
Nokia ’s deal with Oracle will allow it to build on those consumer success , and acquire its enterprise customer base . That ’s an crucial step : if it can convince big commercial enterprise that its map are the real batch , it can expect to pull in plenty of novel custom .
There ’s never been a better time to make out that . The shit storm surrounding Apple ’s effortsforced Tim Cook to accommodate its maps were dreaded , while Google seemsincredibly slow down to actin stimulate its own function back on iOS . Midst the single-valued function chaos — a musical phrase which is seldom uttered — Nokia is looking minimise , strong and firm .
https://gizmodo.com/apple-ceo-tim-cook-apologizes-for-apple-maps-suggests-5947255
And that ’s important . When it comes to function , you do n’t desire action , dramatic play or half - baked package . You want something precise and steady-going . Nokia Maps offer that and , if its recent commercial successes are anything to go by , it ’s only going to become more pervasive . Watch out Apple and Google : while you ’re chasing your tails , Nokia could be about to steal your star . [ WSJ ]
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